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ViX

Copa América 2024

Copa América 2024 is heading to the USA! Our partners at ViX needed a spot with clear messaging and modern design to promote the exclusive matches streaming en Español throughout the tournament. MAMMAL crafted dynamic visuals featuring bold, kinetic typography and thrilling moments of world-class players from the Americas infused with a patriotic red, white, and blue color palette to showcase the beautiful game and ignite passion among fans of the participating nations and ViX subscribers. ¡Vamos!

Siente los colores de tu selección

Process Frames

A substantial amount of ideation and concepting goes into every unique project before it crosses the finish line. MAMMAL also pitched an approach we dubbed “Red, White, and Grunge” with more texture and flair, bringing live sports' raw energy and excitement to the brand visuals.

Thank You.

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