Orderly Meds
It's That season Spot
MAMMAL designed and animated a holiday spot for the launch of Orderly Meds, a new GLP-1 medication. The spot needed to inspire the design system, reflecting the visual identity with every color, image, and transition. The balance of kinetic type with elegant, layered imagery draws attention to the core messages of the spot. Revamping their brand, we expanded the visual language through a blend of photography and simple color, reflecting the mood of color, light, and life.
Challenges & solutions
Orderly Meds was a brand-new company still developing its brand guidelines. After reviewing the frames we created from their initial moodboards, they realized the overall look needed refinement. MAMMAL stepped in to help shape the brand, exploring how typography and color could align more closely with their goals and strengthen their visual identity. Below is a look at some of our initial frames.
